Structure & Spark LLC - Helping Nonprofits Raise More Money
Fundraising Systems | Nonprofit Consultant | Individual Giving & Donor Journeys
Nonprofits have a passion for doing good in the world. My passion is to help nonprofits raise more money. If you’re a small to medium sized nonprofit, I would love to help.
I help create scalable fundraising systems that engage donors at every level and help nonprofits implement practical, data-driven strategies that foster long-term financial stability.
Specialties: nonprofit fundraising strategy · donor engagement · digital campaigns · major gifts · CRM and data systems · project management · year-end giving
Let’s work together so you can do more of what you love.
Outstanding nonprofit executive with over 28 years of leadership experience in fundraising, strategic planning, operations, and organizational development.
Proven track record of scaling fundraising efforts and growing revenue.
Current offerings
Monthly Fundraising Consultations
Let’s talk about your campaigns, your donor strategies, impact and more! Schedule a one time or monthly recurring consultation.
What’s included:
This selection is perfect if your team is looking for inspiration to improve and optimize all your fundraising efforts and results.
- How to get your campaign going
- How is your campaign doing?
- Optimizing language, imagery, and donation forms
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Let's look at:
- Your Impact
- Using your Website to Fundraise
- Donation Form Optimization
- Value Proposition
- Thanking Donors AND MORE
Campaign Roadmap
Year-end is when most nonprofits raise the bulk of their donations but without a clear plan, many organizations miss opportunities and leave money on the table.
I’ll create a step-by-step project management outline tailored to your nonprofit, so you know exactly what to do (and when) to run a stress-free, effective year-end campaign.
Whats included:
- Detailed campaign timeline & milestones
- Recommended donor touchpoints (emails, texts, calls, popups, etc.)
- Assignments for your team to keep everything on track
- Suggestions for improving donor engagement
- This is perfect for small to mid-size nonprofits that don't have a full-time development team but still want to maximize year-end giving.
Campaign Execution Partner
Run a stress-free, year-end campaign that raises more money with less overwhelm.
I will help your nonprofit plan and execute a year-end fundraising campaign.
Running a year-end campaign can feel overwhelming when your team is already stretched thin. That’s where I come in. I’ll partner with your nonprofit to plan, write, and execute a professional year-end fundraising campaign that inspires donors to give generously.
What’s included:
- Everything in the Campaign Roadmap package
- Strategic input on campaign themes, donor messaging, and appeals
- Collaboration with your team on donor language, imagery, and donation forms
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Copywriting & editing for:
- 12-14 donor emails
- 6 popups 6 web banners
- 2 phone scripts
- 10 donor texts
- 2 automated thank-you letters
This package is ideal if you want hands-on support and proven fundraising expertise without having to hire additional staff.
Not included: graphic design/layout, direct mail production, or grant writing.
Custom Consultation
I also offer custom consultations. We can talk about:
- Donation page optimization
- Website optimization
- Utilizing popups, SMS and Voicemail drops
- Fundraising processes
- Helpful digital tools of fundraising
- and so much more
Let’s talk. Contact me.
Whether your organization is starting from scratch or stuck in outdated tools, I can help design and implement:
Donor journey automation
Campaign fundraising strategy
Fundraising processes
Digital giving platforms
System/Tool selection
I’ve worked across sectors—faith-based, healthcare, arts, and education—and bring a deep understanding of everything fundraising, budgets, and staff capacity. I have served as served as Chief Development Officer, Director of Development, Operations Manager, and Interim GM.
About Me
With over 28 years of experience as a nonprofit executive and fundraiser, I specialize in bridging mission-driven goals with practical fundraising technology. I’ve led organizations through 6- and 7-figure revenue growth by implementing tools like FundraiseUp, Virtuous, Popup Smart, and other tools—without overloading staff or budgets.
I know how to help teams move from scattered spreadsheets and manual tracking to sustainable, data-informed systems that increase donor engagement and retention.
REFERENCES
- “Frances has a deep understanding of both organizational management and the inner workings of all things fundraising. She applies best practices across the board — from project management and budgeting to donor strategy and intricate fundraising campaigns. Frances’s ability to bridge strategy and execution makes her a rare asset. I would wholeheartedly recommend her…” EOK
- “Frances’ work ethic, professionalism, and deep understanding of nonprofit development were instrumental in securing the organization’s long-term financial health.” GS
- “Frances is a values‑driven professional. She sets a high bar for ethical fundraising, respects donor intent, and communicates with empathy and precision. She is steady under pressure, proactive in solving problems, and unfailingly collaborative with colleagues across product, content, finance, and engineering. Frances also pursued advanced professional training in conversion‑focused fundraising and applies those best practices with nuance rather than dogma.” GMS